In the early years of post-independence India, the country embarked on a journey of self-reliance and indigenization. This spirit of innovation and self-sufficiency extended to the field of industrial product design, including cameras. The National 35 camera was one such product designed and manufactured in India.
Indigenous Design: The National 35 camera, designed and manufactured by National Instruments Limited in the 1960s, was conceived as an entirely indigenous product.
Scalable Manufacturing: The National 35 camera was mass-produced by National Instruments Limited, making it accessible to a wide range of Indian consumers. Its affordability and quality contributed to its popularity.
Functional Elegance: The camera featured a functional yet elegant design. It was compact and lightweight, making it suitable for amateur photographers and travelers.