Onida, established in 1981, set out to revolutionize the Indian television industry by bringing cutting-edge design and technology to the forefront. The Onida TV was a manifestation of this vision, representing a departure from conventional television design norms.

Distinctive Aesthetics: The Onida TV broke away from the traditional design mold with its distinctive aesthetics. The brand introduced unique elements such as a black body, a bold logo, and a standout devil-mascot, creating an identity that set it apart in the market.
Innovative Screen Sizes: Onida embraced innovation in screen sizes, introducing models with varying screen dimensions to cater to different consumer preferences. This approach showcased flexibility and adaptability in design to meet diverse demands.
User-Focused Interface: The industrial product design of Onida TVs prioritized user-friendly interfaces. Intuitive controls, accessible buttons, and on-screen displays aimed at enhancing the overall user experience. Quality and Durability: Onida emphasized the build quality and durability of its TVs. Robust materials and sturdy construction contributed to a product that could withstand the rigors of everyday use.