Mascots of India
(1857 - 1947) Pre-Independence
(6 items)
Mascots of India(1857 - 1947) Pre-Independence
(6 items)
(6 items)
Air India - The Maharajah
by Bobby Kooka
by Bobby Kooka
Air India adopted Maharajah mascot in 1946. Maharajah was given make over in 2015 and represented by younger version of it. The Maharajah began merely as a rich Indian potentate,symbolizing graciousness and high living. And somewhere alongthe line his creators gave him a distinctive personality: his outsizedmoustache, the striped turban and his aquiline nose.
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Asian Paints - Gattu
by R. K. Laxman
by R. K. Laxman
Gattu, cartoon created by artist R.K Laxman for Asian Paints mascot in 1954.R.K Laxman created a image of a street boy holding paint and brush in the hand. It became extremely popular in commercials.
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Coco the Monkey
by Made by - Untitled
by Made by - Untitled
In 1959, Bear gave an animated touch for the mascot of Chocos which is breakfast cereal. It became every child's favourite when appeared in commercials singing a song.
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MDH (spice company)
by Mahashay Dharampal Gulati
by Mahashay Dharampal Gulati
Better known as the King of Spices and the face of MDH spices, he has faced many struggles and difficulties but still made MDH a big name in the country. The image of the ever-smiling bespectacled ‘Dadaji’ in his iconic red turban and white sherwani on the packet assures me that this masala will add an exquisite aroma, texture, and taste to every dish I make. Call it an assumption because of my conditioning, but colourful packets of MDH masalas have always been a part of our culinary repertoire. Later in 1959, Dharampal started printing his face on the brand packaging to build a high recall value and win consumers’ hearts. The impact was so that years later he became one of the most recognized personal brand faces in India. The product packaging to date remains the same with albeit minor changes.
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Parle-G Girl
by Maganlal Daiya, Everest creative
by Maganlal Daiya, Everest creative
For decades, the product was instantly recognized by its iconic white and yellow wax paper wrapper. The wrapper features a young girl.
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Murphy girl - Murphy Radio
by Kagyur Tulku Rinpoche
by Kagyur Tulku Rinpoche
The Murphy brand still survives in India and belongs to the Mumbai-based Shirodkar group of companies.
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