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Design Case study

A Multi-script Font for Signages

Designing a variable font family in Roman and Malayalam Scripts
by
Alen Antony Francis and Prof. G. V. Sreekumar
IDC, IIT Bombay
Links
 
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References:

Books/pdf

• Designing Fonts - An Introduction to Professional Type Design, Thames & Hudson
http://tylerberg.co/gdes210/files/RoadToClarity.pdf

• Create – Produce – Release Font Editing for Everyone Handbook July 2016
https://cdn2.glyphsapp.com/media/pages/learn/aaccc255fe-1605628265/glyphs-
handbook-2.3.pdf

• Wayfinding Sans Pro
https://fdi-type.de/download/typespecimenwayfindingsanspro.pdf

• An Experimental Text Font in Malayalam for Lowvision Readers
https://drive.google.com/file/d/1-fDxAjxqGnWZwaDY1xOZwI8XyaUoU2oC/view?usp=sharing

Research Papers

• Smaller visual angles show greater benefit of letter boldness than larger T visual angles.
Vol.199. Beier, Sofie, and Chiron Oderkirk. 2019.

• Numeral legibility and visual complexity. BEIER Sofie a*; BERNARD Jean-Baptisteb and
CASTET Ericc.

• Designing legible fonts for distance reading. Beier, S., (2016). Digital Fonts and Reading.

• Malayalam Orthographic Reforms: Impact on Language and Popular Culture.
Kavya Manohar, Santhosh Thottingal.

• Spiral splines in typeface design A case study of Manjari Malayalam typeface.
Kavya Manohar, Santhosh Thottingal.

Websites

• Multiple Master Fonts
https://en.wikipedia.org/wiki/Multiple_master_fonts

• Variable Fonts
https://en.wikipedia.org/wiki/Variable_font

• The Road to Clarity
http://tylerberg.co/gdes210/files/RoadToClarity.pdf

• ClearviewHWY
https://www.clearviewhwy.com

• Designing the ultimate wayfinding typeface
https://fdi-type.de/blog/designing-the-ultimate-wayfindingtypeface-r5/

• Fvar — Font Variations Table (OpenType 1.8.2) - Typography
https://docs.microsoft.com/en-us/typography/opentype/otspec182/fvar

• Designing the ultimate wayfinding typeface
https://fdi-type.de/blog/designing-the-ultimate-wayfindingtypeface-r5/

• The Official US Highway Sign Font Is Changing From Clearview to Highway Gothic
https://www.bloomberg.com/news/articles/2016-01-27/the-official-u-s-highway-sign-
font-is-changing-fromclearview-to-highway-gothic

• ‘Clearview’ Road Sign Font to Slowly Disappear from US Highways
https://www.popularmechanics.com/technology/infrastructure/a19174/clearview-road-
sign-font-phasedout/

• Kerala Culture - Official Website of Department of Culture, Government of Kerala
http://www.keralaculture.org/

• Wayfinding Sans Pro - Font Library
https://fdi-type.de/fonts/wayfinding-sans-pro/

• Fvar — Font Variations Table (OpenType 1.8.2) -Typography
https://docs.microsoft.com/en-us/typography/opentype/otspec182/fvar

Images

• Img 1: https://www.smartsign.com/blog/short-history-new-yorkcity-signage/

• Img 2: https://www.johngrimwade.com/blog/2017/10/23/clearview/

• Img 3, 4: https://bigthink.com/robert-montenegro/the-surprisinglybitter-controversy-
over-american-highway-fonts

• Img 5: https://www.green-coursehub.com/research-blog/noticingthe-inconspicuous-
road-signs

• Img 6, 7, 8: https://fdi-type.de/fonts/wayfinding-sans-pro/

• Img 9: https://ilovetypography.com/2012/04/19/the-design-of-asignage-typeface/

• Img 10: https://www.shutterstock.com/image-photo/pathanamthitta-kerala-india-
december-10-2016-540653890

• Img 11: https://www.alamy.es/imagenes/indian-sign-board.html

• Img 12: https://www.deviantart.com/anulubi/art/500-Malayalam-Fonts-846854853

• Img 13: https://en.wikipedia.org/wiki/Jewish_copper_plates_of_Cochin

• Img 17: https://www.behance.net/gallery/83117665/Baloo-multiscript-fonts

• Img 18: https://kavyamanohar.com/post/gayathri-font/

• Img 20: https://docs.microsoft.com/en-us/typography/opentype/otspec182/fvar

• Img 22: https://typography.guru/academy/variable-fonts/a-whatare-variable-fonts-r50/

• Img 23: https://help.fontlab.com/fontlab/7/manual/Working-with-Font-Variations/

• Img 25: http://sofiebeier.dk/?page_id=245

• Img 28, 29: https://www.academia.edu/39247346/Designing_legible_fonts_for_
distance_reading?email_work_card=view-paper

• Img 40, 41: https://www.researchgate.net/publication/331822112_Numeral_Legibility_and_
Visual_Complexity


Fonts Used
• Work Sans - Wei Huang
• Charter - Matthew Carter

Software
• 
Glyphs 2
• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign

Mockup Images

• Airport Banner
https://designalot.net

• A Road Signage in Kerala
https://en.wikipedia.org/wiki/Road_signs_in_India

• Vehicle License Plate
https://www.graphicsfuel.com/dload/?dlink=2015/10/vintage-number-plate-mockup

• Skateboard Graphic
https://unblast.com/download/24167/

Miscellanious

• Easy Malayalam Typing: English to Malayalam Typing
https://www.easymalayalamtyping.com

• Google Fonts: Browse Fonts
https://fonts.google.com

• Colour Palettes
http://coolors.co/

Other Links:
• Useful resource e-links related to 'Communication Design'
• Visual Communication Design at IDC, IIT Bombay



Case Study Download:
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