Personalized Car
Design process that was followed in this project:
• Aim
• Theme: 5th Mitsubishi Motors International Design Competition
• User Survey and data collection
- Urbanisation and nuclear families
- Mass communication
- Education
- Historic perspective
- Values and affluent life style
- Social life
- Characteristics
- Conclusion
- Analysis of user survey
• Product brief
• Automobiles in Japan
• Mitsubishi Motors history
• Methodology
• Modern Japan in my perspective
• Power plant
• Quick design solutions
• Factors in design
• Interior
- Ergonomics
- Layout
- Refrigerator unit cum table
- Dashboard and joystick
- Display
• Exterior
- Concepts
- Evaluation
- Variation in concept
- Final concept
- Orthographic view
Case Study Downloads:
• Personalized Car - Designing a Vehicle for Japanese User - pdf
