Havells India Limited, established in 1958, initially focused on electrical cables and wires. In 1983, the company diversified its product portfolio with the launch of fans, showcasing a commitment to innovation in consumer appliances.

Aesthetic Appeal: Havells fans were designed with a keen eye on aesthetics, introducing contemporary and stylish designs that appealed to evolving consumer tastes. The incorporation of sleek blades and modern finishes set them apart in the market.
Energy Efficiency: The design of Havells fans included features that prioritized energy efficiency. This was a response to the growing awareness of energy conservation, and the company aimed to provide products that were both stylish and environmentally conscious.
Innovative Blade Designs: Havells focused on innovative blade designs, not only for aesthetic reasons but also to enhance air circulation and efficiency. This attention to detail in the design contributed to the fans' overall performance.
Variety in Designs: The product design strategy included offering a variety of fan designs to cater to different interior styles and preferences. This diversity allowed Havells to capture a broad market segment.