Professor and former Head, Industrial Design Centre, IIT Bombay. Professor of Industrial Design at Oslo School of Architecture & Design, Oslo, having started the Masters program in Industrial Design. Visiting professor at Lulea University of Technology, Sweden, Guest Professor of Design Management at Middle East Technical University, Turkey, offering programs at Masters level in Design Management, Design Communication, Product Ergonomics,New Product Development and Design Methods. Research in the area of Design Policy, R&D Management, Interactivity, New Product development and Pedagogy. Lectured on the above subjects at various universities in India & abroad.