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Prof. Mandar Rane


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Source: India,  

Tenure: 2007 to Present

Date: 2007

Medium: Photograph

Credits: IDC


Detailed Description

Prof. Mandar Rane is an Associate Professor at the Industrial Design Centre (IDC) at IIT Bombay. He holds a Master of Design in Visual Communication from IDC, IIT Bombay, and a Bachelor of Fine Art with a specialisation in Illustration from Sir J.J. Institute of Applied Art, Bombay. His areas of study include basic design, graphic design, and media spanning web, print, and video. His research interests focus on information design, order and hierarchy, rationalising design decisions, design and culture, and semantics and communication theory. Prof. Rane has a professional background in various roles, such as Jr. Visualizer at Tata Interactive Systems, Sr. Visualizer at Astrosoft, and Web Designer at Rediff.com. He also has teaching experience as an assistant professor at IIT Guwahati. In addition to his academic roles, Prof. Rane has conducted workshops, such as the one on "Indianess in Identity Design" at Typography Day 2019, which involved practical identity design exercises and theoretical discussions on visual identity.



Projects

Redesign of Immunisation Card

Redesign of the immunisation card by Prof. Mandar Rane. The Universal Immunisation Programme (UIP), run by the Government of India, makes essential immunisation available for free to children between the ages of 0 to 5 years. The mother and child protection card that contains demographic and health information as well as the immunisation status of a child is an important part of UIP. For every child immunised under this program, there exists a home-based physical record as well as a clinic-side copy of the same. The language, content, and design of the immunisation card vary from state to state. Analysis of immunisation cards from three states—Bihar, Gujarat, and Maharashtra as well as contextual inquiries conducted at a primary healthcare centre in Mumbai revealed several issues faced by three types of stakeholders in the immunisation process: healthcare service providers, parents, and caregivers of the child. Surveyors and policy-makers also rely on information from such cards for gathering data about the population. The redesigned card addresses problems of comprehension, the needs of various stakeholders while entering and retrieving data, and practical issues such as the durability of the immunisation card.


Mumbai Rail Map (MRM)

The Mumbai Rail Map (MRM) is a significant project designed by Prof. Mandar Rane from the Industrial Design Centre (IDC), IIT Bombay. The map was created to simplify and enhance the experience of navigating the complex railway network of Mumbai, one of the busiest public transportation systems in the world. Prof. Rane’s design provides a clear, easy-to-read, and aesthetically appealing representation of Mumbai’s intricate railways, helping millions of commuters better understand and use the system efficiently. The Mumbai railway network is spread over three major lines: Western, Central, and Harbour. Navigating these lines can be confusing, especially for new or occasional users. The Mumbai Rail Map distils this complex information into a clean, organised visual format. The map uses colour-coded lines for the different railway routes (Western Line, Central Line, Harbour Line, and Trans-Harbour Line), making it easier for commuters to identify and follow their respective routes. Prof. Rane’s design ensures that the text and symbols are legible and accessible to a wide range of users, including those with visual impairments. The use of contrasting colours and bold typefaces ensures clarity in various lighting conditions and from different viewing distances.