The two-wheeler segment being the backbone of the Indian automotive industry and having caught up with a huge population of Indian users on roads today, one identifies a need for constant development of existing models. The crowd is in constant search for something that is new and different. Even with automotives, the user is very conscious of styling trends, and every year, the two-wheeler industry has more models to offer. Scooty Pep was last styled in 2000, and a refresh design of the third degree was introduced in 2004, which included design intervention in colour panels and decals mainly, along with a few added features. With fashion changing and styling trends taking many leaps over the past seven years, Scooty Pep Plus demands a new style statement. Also, with the advent of competitor industries capturing the same user group, one has identified a possibility for a refreshed design.