Design of Charter Yacht Interiors for tourists in Mumbai


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Creator/Artist: Samyak Khobragade

Category: Mobility Design

Document: P3 Project

Batch: 2017-2019

Source: India,   IDC IIT Bombay

Period:  2009-2018

Medium: Report pdf

Supervisor: Prof. Sugandh Malhotra Harsh Kamble


Detailed Description

Charter yachting is a vast field on its own, and it is growing rapidly in coastal cities like Mumbai, Panaji and Chennai. Mumbai is the business capital of India, and it is also one of the most popular tourist destinations; hence, a lot of businessmen and tourists pay regular visits to the city. The new trend of chartering a yacht for relaxation or gatherings is becoming popular amongst these national and international tourists. The existing yachts are designed for the purpose of personal ownership; however, significant changes will happen in the design of the yacht if it is designed specifically for the purpose of charter. There is an opportunity to design a yacht for the unique needs and aspirations of the users of Mumbai. To understand the scenario, a research of charter yacht agencies in Mumbai was done, and a qualitative user study was also conducted. The user study involved conversations with reputed people from the charter yacht industry in Mumbai and potential users. After the research, the design brief was created along with the basic exterior package of the yacht. Followed by the ideation process that explored different possible layouts on the designed package. Finally, a storyboard created around the target user for better understanding of the context and scenario, and a physical model of the interiors was created to visualise the spaces and flow.


Related Links:
https://www.dsource.in/case-study/design-charter-yacht-interiors-tourists-mumbai