Sneha M. Lakshman was a former student at IDC, IIT Bombay. Sneha, an alumni of IITB, is cofounder of Dig Design Studio, a leading innovation studio set up 14 years ago in Bangalore. She has worked with companies such as Google, Intuit, and Flipkart to create and lead teams developing next-generation products for the web, mobile, and new media for the next billion people. Sneha is a co-founder of Samudra Network, where she leads the experience design of the Samudra Platform and Mobile SAAS services. She has experience in the design of products within the food and beverage ecosystem. Her responsibility is to direct the vision and be in charge of making technology available to digitally challenged agri-entrepreneurs. In various capacities, she has mentored and led product teams in crafting delightful experiences. She is greatly engaged with imagining and crafting future plausibilities and landscaping transformations that technology can bring to life. She holds a desire to make a great impact for the greater good. In this regard, she is curious about power equations, opportunities, and behavioural patterns in communities and how they play out in engagements and transactions. She speaks and judges competitions at India’s best UI/UX and Entrepreneurship conferences (Nasscom, Unicom,...) about design thinking and accelerated innovation practices.