This project is directed to explore the possibilities and future of printmaking and setting up a fully functional printmaking setup in IDC, IIT Bombay in order to enable the enthusiasts to express themselves through the feeling of multitude, the core essence of printmaking. Going by the varieties of the printmaking techniques, the knowledgeble ones know that the technical possibilities are unbounded which includes, but not limited to etchings and woodcuts, vinyl graphics, linocuts, lithographs and complicated, conceptually driven projects intended to raise social consciousness. Philosophical questions remain. As new mediums proliferate and lines between genres dissolve, you may wonder if there is any value in maintaining printmaking as a separate artistic category. To answer this question, it is tried in this project to explore the realm of printmaking, as a separate genre of art and art history, as well as the medium through which the artist can probably vent out her/his long due frustration of unfruitful labor, as printmaking comes with the feeling of giving birth, a feeling of long overdue success, of engraving some permanent mark in the roof of the bulldozer of myriad expressions and tools of creativity.

Digital Picasso has been founded and is headed by Shahid Badshah, a JJ School Graduate with over 9 years’ of design excellence. This is an advertising and brand design agency. They think, They design. They fuse the science of strategy and the art of pixels. They create & offer creative communication solutions. Applying micro-thinking to macro levels. Just by thoughtful design. A small agency with big ideas. They are digitally related to Picasso. They are Digital Picasso. My main task was to re-design logo, back drop,posters, brochure. display design, packaging and survey for Sparkles diamond jewellery and design a brochure for Uniglo diamonds(Belgium). I worked on following topics: • Re-branding for sparkles diamond jewellery • Brochure design for Uniglo diamonds. This was a new apporch for me and was exciting as well as challenging, which allowed me to look at design from industry and user point of view.

The aim of this project is to understand the working system of Mirakle Courier and their employees as all the employe’s are speech and hearing disables. The project also aims at understanding the working of courier system and make changes in the existing system to make the work more efficient and fast. The target audience being the employees of mirakle courier, the project aimed at designing a working system for them which will include stationary design, design and redesign of various forms, computer base application etc. Which will make the working system of Mirakle Courier fast and efficient.

The project is an attempt to understand the possibilities of visual structure and composition of images photographed by the visually impaired. It also tries to understand the uncharacteristic shooting angles in addition to the objects and the subjects they choose to shoot- to open a window to their rich, fantastic visual world. The documentary film explores the various tactile, audio clues, visual memories of sight, the warmth of light and cognitive skills are used by the visually impaired to create “mental image” before they take judgment to take a picture. They use the camera as an extension of “self” to explore the visual world, gain deeper insight while recording their imagination and their point-of-view. Photography by the visually impaired reveals that a photograph can be made successfully in the mind as much as by the eyes, free from the techniques and rules followed by sighted photographers. It illuminates a new line of thought distinct from the way we approach photography and demands active mental participation of the sighted viewers to understand the experience of expressing a world that is not seen or limitedly seen.