Typography Day was being organized for the fifth time from 1st to 3rd of March 2012 hosted by Industrial Design Centre (IDC), Indian Institute of Technology Bombay (IIT Bombay) with support from India Design Association (InDeAs) and Aksharaya.
Poster design competition was held for the conference. The task was to design a poster / create a typographic composition to express their favorite / most meaningful word using the letters in mother script. The winning entries were published and displayed in an exhibition during the event. The competition was open to students, faculty and professionals. The competition was open to all - nonresident Indians, as well as foreign citizens could take part in it.