References:

1 Changing Nature of Travel - Economic Times
• https://economictimes.indiatimes.com/industry/auto/autonews/how-car-ownership-is-
changing-rapidly-and-irreversibly-in-india/articleshow/66296079.cms

2 India’s Car ownership Curve
• https://www.fastcompany.com/40422065/inside-indias-plans-to-leapfrog-the-western-
model-of-car-ownership

3 Deloitte - Global Automotive Consumer Study 2019
• https://www2.deloitte.com/content/dam/Deloitte/us/Documents/manufacturing/us-
global-automotive-consumer-study-2019.pdf

4, 5, 6 McKinsey Centre for Smart Mobility
• https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/the-future-of-
mobility-in-indias-passenger-vehicle-market

• https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/the-
unexpected-trip-the-future-of-mobility-in-india-beyond-covid-19#

• https://www.mckinsey.com/business-functions/marketingand-sales/our-insights/
how-consumers-behavior-in-car-buying-and-mobility-changes-amid-covid-19

7 Times Of India - Indian Commuters
• https://timesofindia.indiatimes.com/business/india-business/indian-commuters-travel-35-
km/day-says-survey/articleshow/63140954.cms

8,9,10,11 Business Standard - Gen Z questions the need to own a car
• https://www.business-standard.com/article/economy-policy/64-of-india-s-genz-questions-
need-to-own-a-car-deloitte-global-survey-120011900748_1.html

12 Research Plan - Smashing Magazine
• https://www.smashingmagazine.com/2012/01/ux-research-plan-stakeholders-love/

13 DTU Survey - Consumer Buying Behavior of cars in India
• https://www.researchgate.net/publication/327070602_Con
sumer_Buying_Behaviour_of_Cars_in_India_-_A_Survey

Other Links:
• Useful resource e-links related to 'Product Design'
• Mobility and Vehicle Design at IDC IIT Bombay

Case Study Download:
• Low-Footprint Personal Mobility......