The summer internship, as part of my academic requirement, was completed at Tata Elxsi, Pune, during the period from May 6 to June 6, 2014. Tata Elxsi is a design company that blends technology, creativity, and engineering. During the internship, I was involved in multiple projects ranging from packaging to product design. Due to the short nature of my internship, my involvement in the projects was more or less limited to the ideation phase only. In all the projects, I was part of a team, and credit for the works presented here also goes equally to the other team members.