Tanla Solutions, a publicly listed company founded in 1999, operates a software development centre in Hyderabad, India. In addition to its development hub, the company has established a global marketing presence with an office located in the UK. As the company has a strong presence in the field of telecom infrastructure solutions and customised software development, the management decided to expand the product line by introducing home automation products for the domestic as well as the international market in different phases. As the company is having strong presence in the field of telecom infrastructure solutions and customized software development, the management decided to expand the product line by introducing home automation products for the domestic as well as the international market in different phases. They had already developed the required software and the internal hardware for the products.