POP environment for Indian wear- Display system for sarees


Alternative text - include a link to the PDF!

Related Projects


Creator/Artist: Rupali Babahulkar

Category: Product Design

Document: P2 Project

Batch: 2001-2003

Source: India,   IDC IIT Bombay

Period:  1999-2008

Medium: Presentation pdf


Detailed Description

A point-of-purchase (POP) environment for displaying sarees in an Indian wear retail setting should reflect the elegance, richness, and diversity of the traditional garment while enhancing the customer experience. The display system for sarees should be crafted to captivate attention, facilitate easy browsing, and highlight the saree’s fabric, pattern, and drape.