Designing mobile application for the flying grocers


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Creator/Artist: Tapan Kumar

Category: Communication Design

Document: P1 Project

Batch: 2014-2016

Source: India,   IDC IIT Bombay

Period:  2009-2018

Medium: Report pdf

Supervisor: Prof. Nina Sabnani


Detailed Description

The first project handed over to me was Logo Design for a New Delhi based Start up by the name of The Flying Grocers. The Flying Grocers is a new online and offline grocery store which is entering into the business of online Grocery Store. It will have both online and offline grocery stores. One can order either online or can physically go to the nearby store to purchase grocery. Client gave a very clear brief that there company will claim to deliver fastest and at reasonable rates. Colours that will be used in should be cool colours and should go with the functionality of the company. The most important brief was that the company is going to start its new E-commerce business, the logo should look good and eye catchy on the screen. I started primary sketches on paper and after multiple iteration I finally reached the logo that client actually approved