Royal Enfield is motorcycle company which needs no Introduction. It is one of the oldest, if not the oldest motorcycle manufacturers in the world. After moving into India in 1955, RE has managed to make a huge loyalist following due to its old world charm and emphasize on pure motorcycling. This project is about designing an entry level motorcycle for Royal Enfield. The word ‘entry level’ does not mean that it is going to be a cheap commuter motorcycle. It represents accessibility more than affordability. This motorcycle is going to be the stepping stone to the Enfield world for those who are intimidated with the ‘big bike’ feel of Enfield's. The project will consist of studies of brand, market and the user. A scale model, and final renders would be the deliverables.