WAYs of Seeing


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Creator/Artist: Rahul Anand

Category: Product Design

Document: Design Research

Batch: 2012-2014

Source: India,   IDC

Period:  2009-2018

Medium: Presentation pdf

Supervisor: Prof. Alka Hingorani


Detailed Description

The project “WAYs of Seeing” by Rahul Anand (IDC, batch 2012–2014), supervised by Prof. Alka Hingorani, is a design research inquiry that experiments with flow and reinterprets modes of seeing, drawing from foundational visual culture writings by Susan Sontag and John Berger. The work sits in the product design/design research domain and seeks to explore how perception, narrative frames, and visual logic can be transformed into design artefacts or interventions.