Elephant Refreshes Lacto Calamine through rebranding exercise in 2009. Speaking about the exercise, Supratik Sengupta, GM Marketing Innovations – Piramal Healthcare Consumer Products said “Elephant has brilliantly amalgamated three key elements; the brand legacy, the present brand core & the future roadmap, while creating the design identity of the entire Lacto Calamine range architecture. It is always very comforting to work with such creative partners who can imbibe the strategic aspect in the creative rendition”.
Elephant Design built DiET, coolers recognized for Good Design by India Design Mark for Symphony. With the added benefits of it having compact footprint, ice chamber, contemporary looks and remote, DiET is the most energy efficient cooler in its category.