Introduction:
In an elementary stage of symbol design, designer should be aware of basic fundamentals which create a good symbol. Understanding of figure and ground, principles of lines, shape and form are few essentials without which one should not proceed. Other than these, there are significant questions such as “Why do we need an identity? Do non-living things have an identity? How does it affect an organization or a product?”

The corporate identity program is a set of eight assignments that provide a systematic guide traversing basics of figure and ground relationships, and basic typography to train a student to design effective logos and symbols.