In 1947, the parts for 75 jeeps name to India; assembly began in Mazgaon, Bombay. The idea was to build rugged, simple vehicles capable of tackling Indian roads.
Mahindra began producing Willy's Cj3a Jeep in 1949. Cj3a was a 4-wheel drive off-roader that was introduced to the Indian audience.
History Of Indian Automobile Design (1949)