Appy Fizz is India's first ever sparkling apple juice drink. Starting out in 2005 as a great-tasting, healthier alternative to colas, 'Fizz' soon became a favourite amongst the Indian youth. What made Appy Fizz stand out was its mascot, who happens to be the bottle itself - an opinionated, walking, talking character with a quirky sense of humour which clicked with the youth almost instantly.