This poster was made for the 1972 Hindi love drama movie Amar Prem, directed by Shakti Samanta. It was a remake of the 1970 Bengali film Nishi Padma, which was also directed by Arabinda Mukherjee. Both films' screenplays were based on the author's translation of the short story "Hinger Kochuri." The movie contrasts the deterioration of human relationships and values.