The Americans discovered Jazz less than a century ago. The Jazz Yatra has been an event organized annually since early 70s to celebrate the spirit and new identity of Jazz in India. Jazz in India meant an interesting improvisation on existing identity of Jazz. Not only was the aim to revive interest in Jazz, but to unify people to develop the identity of Jazz in India. Therefore, the logotype using a simple typestyle with joined letters very convincingly signifies the act of harmonious intervention for the celebration and preservation of the spirit of Jazz music in India.